Millennials have been dubbed the 'drunkest' generation in a new survey, with 81% saying they drink alcohol - the highest rate among the generations studied. The 2026 IWSR data, cited by Forbes, puts Millennials ahead of Gen X at 77% and Gen Z at 74%. However, the findings measure the proportion of people who drink, rather than how much alcohol each generation consumes. #study #alcohol #drinking #research #viral