Hoping that imagery strongly associated with success and winning will reignite fan enthusiasm, the New York Jets unveiled a line of “Philadelphia Eagles”–themed alternate jerseys Thursday in an effort to boost merchandise sales. “After several difficult seasons, we wanted to give Jets fans a shade of green that lets them proudly show their support,” said team president Hymie Elhai, displaying the new midnight-green uniforms, which feature fierce raptor designs on the shoulders and the word “EAGLES” emblazoned across the chest. “We may be a last-place team, but this is a first-place look. People see these colors and immediately feel excited about football, and that’s exactly the kind of energy we want to bring to Jet Nation. We’re already seeing a tremendous amount of interest for the new offerings—just today, we’ve gotten more orders for Eagles-themed Saquon Barkley Jets jerseys than we got for Geno Smith jerseys all last season. Clearly, people are fired up for Jets football!” Elhai...