. Rethink - YWCA Hotel is renamed to Hotel Willo plus a major visual rebrand . Get Featured & Enter WBDS Awards: worldbranddesign.com . Can a hotel name hurt its bookings? Hotel Willo is a boutique hotel in the heart of Vancouver—frequently acclaimed as Vancouver’s smartest stay. More than just an affordable and welcoming escape, every booking directly funds YWCA BC programs. . #branding #brandidentity #branddesign #visualidentity #graphicdesign #graphics #logo #illustration #typography #worldbranddesign #worldbranddesignsociety