The Setup VS. The Shot — Seventh Generation X Keke Palmer Campaign shot by me 📸 Light Assist: my man my man my man @koloredbykardo ☺️ no matter the element, my gear may change but my strategy doesn’t. — I hope all enjoy getting a glimpse of my process on set as a commercial photographer. checkout my setup details below and feel free to ask questions about either setup as well :) ——— Setup 1 | @FUJIFILM X/GFX USA X-T5 + 16-80mm f/4 - Focal Length @ 16mm • f/10 • 1/125s • ISO 500 • Natural light w/ flags Setup 2 | @canonusa R5 Mark II + 24-70mm f/2.8 + Profoto B1X w/ 2’ Softbox — Focal Length @ 24mm • f/11 • 1/160s • ISO 800 Share / pass this video along to support another photographer looking for gems! ✨ #thesetupvstheshot #editorialphotography #behindthescenes #photographer #kekepalmer