i love a ridiculously edited video as much as the next editor 😭 but somewhere along the way i think we started treating “more editing” like it automatically means “better content.” sometimes the edit needs to grab your attention. sometimes it needs to explain something. sometimes it needs to keep you entertained for 20 minutes. and sometimes it just needs to get out of the way and let the personality do the work. postprint #5: the best edit is the one the content actually needs. do you prefer content that feels super edited or more raw? #content #contentstratergy #contenttips #influencertips socialmediagrowth