The Super Bowl is the moment every year when brands and audiences alike wait to see who shows up on screen. In the context of 2025, a year defined by cinematic sports, momentum, and culture-driven storytelling. These are the faces we expect brands to bet on next. This is how Pillar sees it heading into Super Bowl 60, airing February 8 at Levi’s Stadium. #superbowl #advetising #commercials #marketing #advertisingcampaign