Dylan Robbins, CEO & Co-Founder of Lucra, sees a massive untapped opportunity in reality TV. Fans can spend just as many hours each week watching shows like Survivor or The Bachelor as football fans spend watching the NFL, but Robbins argues that reality TV fandom remains far less monetized. More from Robbins on the SeventySix Capital Sports Leadership Show with Wayne Kimmel. #SportstECHVC #seventysixcapital #sportsleadershipshow #lucra #sports #competition #loyalty #shorts #waynekimmel #chadstender