Moncler 於紐約第五大道通用汽車大廈開設佔地 23,680 平方呎的全球最大旗艦店，由合作逾二十年的 Gilles & Boissier 設計工作室打造，將品牌的阿爾卑斯山高山遺產與紐約的都會活力深度結合。這座橫跨兩層的沉浸式空間以 8 米高的挑高天花板、Saint Williams 花崗岩玻璃外牆與 Ugo Rondinone 等藝術家的作品交織出博物館般的藝術氛圍，地面樓層展示 Moncler Collection、Moncler Genius 及鞋履系列，上層則專設 Moncler Grenoble 戶外機能專區並陳列與 Shaun White 等夥伴合作的滑雪裝備，旗艦店更像是一個融入紐約文化、社群與生命歷程的大型生活與交流空間。 Moncler opened its largest global flagship store, spanning 23,680 square feet, at the General Motors Building on Fifth Avenue in New York City. Designed by Gilles & Boissier, a design studio with whom they have collaborated for over two decades, the store deeply integrates the brand’s Alpine heritage with the urban vibrancy of New York. This immersive two-story space, with its 8-meter-high ceilings, Saint Williams granite and glass facade, and works by artists such as Ugo Rondinone, creates a museum-like artistic atmosphere. The ground floor showcases the Moncler Collection, Moncler Genius, and footwear collections, while the upper floor features a dedicated Moncl...