“This collection is for every mum who wants to bring her own individuality and playfulness into parenthood,” x Stella Introducing bugabooaus x StellaMcCartney. Starring model, entrepreneur and first-time mother Poppy Delevingne, the campaign captures an intimate and contemporary vision of motherhood, celebrating women not only as parents, but as individuals. #BugabooxStellaMcCartney #StellaMcCartney