“Taking something personally is what turns you into a superhero.” At #NeoCon2026, jessicaomatthews explored the power of turning struggle into motivation during her keynote. Drawing from her own experiences, Jessica challenged leaders to rethink what drives innovation—and how taking a problem personally can become a powerful force for change. Tune into the full keynote on our NeoConversations podcast at our link in bio for a closer look at why personal motivation can inspire meaningful impact. #NeoCon2026 #WhereDesignConnects