By most measures, physical media has been sundowning for decades, from music to TV and movies to video games. PlayStation announced they will stop producing discs for new games in 2028. Netflix terminated its decades-old DVD rental program in 2023. From the modern perspective championing efficiency and cost-effectiveness, a Spotify subscription is an easy choice to make over individually purchasing albums at Target. Despite that logic, the average college student now has a certain kind of reverence for the dusty vinyl collection in their parent’s attic. T.R. Merchant-Knudsen is a graduate in the communication, rhetoric and digital media program. They started collecting CDs and records in high school, as well as DVDs from the Criterion Collection. “There's still something attached to that physicality to it of, ‘I can pick this up. I can hold it in my hand. I can flip it around. I could scratch this vinyl record,’” Merchant-Knudsen said. To read more check out the link in our bio....