Ben Ferguson’s dad called his crash a success 🏂 Ben Ferguson | Snowboarding | 2× X Games Gold Medalist First day on a snowboard, 6 year old Ben crashed, started crying. Instead of rushing over, his dad smiled and said: “That’s exactly how the pros carve.” It wasn’t true, It was something better. A way to teach his son that falling wasn’t failure, it was part of learning. Branden Ferguson had moved his entire family to Bend, Oregon after seeing a photo of Mt. Bachelor and deciding his children would grow up next to a mountain. Every fall became another lesson. Every crash became another attempt. ⁉️ How are you teaching your child to interpret failure before the world teaches them instead? ⁉️ 👩‍🔬 I spent years decoding what 100 elite athlete parents actually did. The uncomfortable truth about how athletes get made. 🏘️🌴 It takes a strategic village to raise an athlete. This is your village. 🥇 . #benferguson #avalanche #snowboarder #xgames #reelsinstagram