Original. Before I really immersed myself in the tailoring business, I was concerned about originality. I knew how necessary it was to gain attention, but I also knew the risk of being like other players. I’ve always had an extreme disdain for looking like other people, dressing like other people, and I guess that sentiment carried over into my branding. Sometimes it can be risky, but it’s always gonna be to your advantage to be the only you. Be You. Richfresh #richfresh#beyou#originality