Football’s global reach feels most real when a team brings its home culture along for the trip. Andscape senior NFL writer Jason Reid meets Los Angeles Rams chief marketing officer Kathryn Frederick inside Rams House in Melbourne, built around the NFL’s first regular-season game in Australia. Their tour moves from a floating field on the Yarra River to a custom lowrider celebrating LA tailgate culture. Frederick also reflects on the Rams’ years of building an Australian fan base and why the Vince Lombardi Trophy belongs at the center of the experience. Subscribe to Andscape for more sports culture documentaries, athlete stories, interviews, and original features exploring the intersection of sports, Black culture, and community. #Andscape #SportsCulture #BlackCulture #LosAngelesRams #NFLAustralia #RamsHouse #YarraRiver #JasonReid VISIT OUR WEBSITE: andscape.com SUBSCRIBE TO ANDSCAPE’S YOUTUBE: youtube.com/@Andscape_ FOLLOW US ON SOCIAL Instagram: inst...