For #SS27, Gucci constructed a full Gucci store inside the Allianz MiCo convention centre to tease Demna’s revamped Gucci flagship, set to open in Paris on October 30. Guests included #DonatellaVersace, #CardiB, #RomeoBeckham and #KekePalmer, with LED screens recreating the street outside.
At the link in bio, we revisit industry’s insiders first reactions for Demna’s Gucci debut.
Arrivals video: StyleDuMonde