#BenCohen wants to #FreeBenAndJerrys, and he needs your help!
We spoke with the co-founder of #BenAndJerrys at #Brandweek about the campaign to free the company from its owner, #Magnum Corporation. The mission, which kicked off just over a year ago, calls for The #MagnumIceCream Company to allow Ben & Jerry’s to become an independently owned company with socially-aligned investors.
Cohen wants Ben & Jerry's to be free to honor its social mission and live by its brand values, without compromise—and he has a few simple ways you can help.
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