One of the most iconic advertising campaigns ever created is still this Apple “Think Different” campaign. (1997) 🙏🏼
Instead of focusing on the products, the brand Apple celebrated the people who challenged conventions, from Albert Einstein & John Lennon to Muhammad Ali & Pablo Picasso.
The message was simple : think differently, and change the world. The campaign helped redefine Apple’s identity and became a symbol of the company’s return under Steve Jobs era. 👏🏼💭 helloapple #apple#stevejobs#history#fyp#explore