Tubby Nugget may be a tiny animated blob, but he's built the kind of creator empire most humans would envy.   What began as an inside joke between creators and real-life couple Jenine Pastores and Josh Jackson has grown into a character brand with more than 14 million followers, plushies, music videos, live appearances, and ambitions that increasingly extend beyond the social feed. Seven years in, Tubby Nugget has become synonymous with a particular corner of the internet: wholesome, silly, and relentlessly optimistic.   For Mashable's Creator Playbook, Pastores and Jackson break down how they built Tubby Nugget's community one comment at a time, why 400 people in a room can feel way more significant than 400 likes, and why the character's future may include longer-form animation.   Head to the link in bio for the full interview. #CreatorPlaybook #TubbyNugget