Meet Steve Whately, the Head of Sales at the AFL.
Steve trained as a chartered accountant at kpmgaustralia , working on audits for golfaust and hawthornfc , before his first break into the sport industry at Sport Business Partners. From there he moved through the asc Nielsen Sports, Greenroom Digital, MKTG on his way into sport's commercial side.
He helped value tennisaustralia's media rights deal as it moved from Seven to Nine, walked into his AFL interview with a single slide of 25 brand logos he'd personally sold to, and now leads partnerships across the afl , aflwomens and marvelstadium.au
Inside this episode, Steve shares how one conversation got him his first job in sport, how over a decade of finance and consulting experience became the exact case that got him hired at the AFL, and why he says his degree had nothing to do with landing the job.
🎙️ Episode #372 of the sportsgrad podcast out now, wherever you get your pods.