🏃♂️🏃♀️ Logo design is easy… right?
I was recently tasked with redesigning the logo for my local running club.
We run right by a beautiful body of water, plus our route takes us past this gorgeous tree. So I wanted to incorporate these two elements into the design. But when I used the shape of the markings on our path as the stem of the tree, and wrapped everything inside the shape of a footprint, the design really came together.
If you want to see how I made this, plus a glimpse at my ridiculously sized artboard, just hit the link in my bio for the link to the live stream with adobelive
#logodesign #graphicdesign #casestudy