Built for the extreme @prada ❄️🔥🏔️ For this mixed media concept, we at @why.cgi placed Prada Linea Rossa outerwear in an extreme alpine environment, combining snow, outdoor equipment and cinematic weather effects to emphasize the performance-driven character of the collection. Wanna learn to create videos like this? Comment “LEARN” and we’ll send you the link to join our community and start creating today ⚡ #prada #whycgi