Introducing THE POWER OF WILL, a brand new @armanibeauty videos series hosted by artist @devonrodriguezart. Inspired by the spirit of the new I WILL masculine fragrance, the series explores the determination, resilience, and defining moments that have shaped each guests journey. In Episode 1, entrepreneur and investor @simonsquibb reflects on his journey to success and the experiences that shaped him. He shares how failure and personal challenges strengthened his willpower, helping him learn and move forward, why passion matters, and how a healthy dose of doubt can help you question, adapt, and grow. It’s not about luck. It’s about will. Watch the full episode on youtube.com/armanibeauty — link in bio. #ThePowerOfWill #SimonSquibb #DevonRodriguez