From funk and rock’n’roll to soul, pop balladry, and R&B, The Isley Brothers are known for developing a unique sound synonymous with all genres. The band’s evolution and innovation led them through nearly seven decades of cultural shifts and success with hit after hit. Little Richard said it best — “They are the founders…originators…architects of what they’re doing.” Growing up in Cincinnati, The Isley Brothers sang in the church choir. They began as a trio, first signed after an executive saw the group performing "Lonely Teardrops" in Washington, D.C. While performing, they interjected the lyrics "You know you make me want to shout;” an ad lib that later became their first single, "Shout". 10 years later, in 1969, The Isley Brothers wrote one of their greatest hits. "It's Your Thing” reached No. 1 on the R&B charts, and awarded The Isley Brothers a GRAMMY for Best R&B Vocal Performance by A Duo or Group. “I woke up humming it,” Ronald Isley says, “coming back from one of our London ...