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You want a fully booked barber, five years’ experience, brilliant content, every Saturday and absolutely no drama. In return: “great atmosphere”. Mate. You’re recruiting a human, not ordering one off Temu. 😂 Last night was my first Recruitment Clinic live. Thank you to everyone who joined and listened to me get a few things off my chest. This was a big one: some of your job offers need work. “Busy shop. Great opportunity. DM for details.” Why are the details a fucking secret? It’s a job, not a government contract. Tell people the money. The hours. The actual deal. Show them how they can progress. Mention the parking, flexibility, training and perks. Things that make a difference when you’ve got bills and a life outside cutting hair. And please stop hunting for a unicorn who arrives fully booked, never wants a holiday and somehow brings more customers than your entire marketing strategy. People have options in their pockets. Barber at breakfast, educator by lunch, business con...

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