đ Grey DaysâŚ
New Balance champions its signature color of âGreyâ every May by hosting a special âGrey Daysâ event. This month-long celebration unites ambassadors and athletes as special products, events, and stories are all shared by the brand. As May has just begun, New Balance has announced its complete roster of drops, highlighting many of them in a lookbook featuring New Balance representatives such as AminĂŠÂ and Cameron Brink.
Looking closer at the lineup, releases are broken up into separate waves. Today, May 1, sees the collectionâs MT10, 740, 1000, Fresh Foam X 1080v14, 9060, T500, as well as âGreyâ apparel all dropping to kick things off. From there, the polarizing 1906L sneaker loafer drops on May 14 in its âGreyâ colorway that we previewed previously. May 22 will then see both the new ABZORB 2010 and 471 silhouettes launch. The former is a contemporary take on â00s runners while the latter looks back to the â70s for inspiration.
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đ¸ Photography by New Balance.
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