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David Aufhauser explains how @pac12 Enterprises centralized the conference’s commercial rights and built a media operation that included seven television networks, a digital network, mobile apps, and thousands of live-streamed sporting events each year. At its peak, the Pac-12 aired roughly 750 events on television while streaming about 3,000 more across its digital platforms. Aufhauser joined @WayneKimmelvideos on the SeventySix Capital Sports Leadership Show to discuss innovation across sports, media, and technology. Subscribe for more conversations with leaders shaping the business of sports. #SportsTEcHvc #AssetClassofsports #seventysixcapital #waynekimmel #chadstender #pac12 #collegefootball #football #mccaffrey #ucla
https://youtube.com/watch?v=WHha734-Qbk
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