What does it take to turn a beauty brand into a TikTok Shop success? We sat down with Brooke Schneider, Senior Manager, E-commerce at MAC Cosmetics, to hear how a leading beauty brand approaches e-commerce and TikTok Shop. Watch the full conversation for insights you can take into your own TikTok Shop strategy. #TikTokShop #TikTokShopSeller #BeautySeller #sellwithtiktokshop #TikTokShopBlackFriday #AceBFCM