I quit Instagram to get a “real job” 🥲 Something you may not know about me... Four years into doing content full-time, I nearly lost everything 😳 When I first started, being a creator felt like the ‘dream job’, and it really was.. I could work creatively, from anywhere, and out-earn my salary at the same time! So it may come to no surprise that only one year in, I decided to hand in the towel and quit my marketing job to do content full time! The problem, however... was that first time around, I treated the whole thing like a hobby. An account run entirely on vibes, with very little business strategy... Four years in, reach slowed down, and everything started slipping. I lost followers, lost income, and realised winging it was going to run me into the ground. It got to the point where I had to actually go back into a corporate career until I learned how to run this page like an *actual* business! So, that’s what I did... Between the 9-5, I never stopped posting. But this ti...