Carousels that go viral EVERY single time š Part Two āØ
Carousels are one of THE best performing post types on Instagram!!
Theyāre how I grew my page to 150k+ followers (90% of my posts are carousels!!)
But hereās what most people missā¦
Itās not just about WHAT type you make. Itās about understanding WHY people engage with them š
š§ Ā THE PSYCHOLOGY:
People engage with carousels for 3 reasons:
1ļøā£Ā IDENTITYĀ - aka āThis is SO meā content, it gets shared because it helps people express who they are, and they want the world to know that so they share!
2ļøā£Ā VALUEĀ - If someone learns something useful, they save it. If itās REALLY useful, they share it. Pretty simple, but 100% works šÆ
3ļøā£Ā CURIOSITYĀ - Clever carousels (Movement, unexpected formats, āhold & scrollā mechanics, insane photo dumps etc) trigger the brain to keep watching (š We canāt look away from things that surprise us!)
The best carousels hit at least ONE of these
Ones that go VIRAL hit two or three š„
Before you pos...
Suggested Credits
Tags, Events, and Projects