This week, Alberta Lee was honored as a 2026 Sports Business Journal Game Changer - one of the industry’s highest recognitions for women reshaping sports business. We couldn’t be prouder, or more grateful. 🎉
As REG’s EVP & Chief People & Culture Officer, Alberta’s leadership shows up throughout the organization and beyond: three straight years as an SBJ Best Place to Work in Sports, the NBA’s 2025 Team of the Year and Inclusion Leadership Awards and engagement scores in the league’s top tier - because when team members feel like they belong, everything else follows.
Alberta, thank you for building the culture that makes REG, REG. This one is so well earned. 👏
#SBJGameChangers