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If you sit down to write social media posts and come up totally blank, think smaller. Most of the time, when people plan topics for a post, they shoot very broad. They’ll start with, “How to be an effective leader,” and then stare at a blank document. And don’t get me wrong – there’s nothing wrong with that prompt. But that’s an entire course, not a Linkedin post. There’s too much information to share, so you can’t figure out how to share any of it at all. The more you hone in on a subject, the easier it is to write. (& the more likely you are to find those personal bits that make the post actually worth reading.) That’s where you’re going to find starts like... ✨ “I sent an employee to mandatory empathy training, and his reaction caught me completely off guard.” ✨ “The marketing team presented a campaign that sent the completely wrong message. Here’s why that’s actually my fault.” ✨ “Hot take: The most effective leaders do less, not more. Let me explain” Share one thought,...

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