Athletes First, the largest football agency in American history, today announced that after 25 years of representing the best players in the NFL, it is expanding into basketball with a new representation division. David Mulugheta, President of Team Sports and the top-ranked NFL agent on Forbes’ 2025 Most Powerful Sports Agents list, will lead the new division. The agency has appointed longtime basketball industry veterans Brandon James and John Noonan, who will both drive the practice day to day and will report to Mulugheta. The new division will represent players at the professional level and in the college NIL space, where Athletes First — “widely regarded as the top firm for representing student-athletes,” per USA TODAY Sports — already runs the most successful college representation practice in football, led by Vice President Joe Ferrari. The practice also draws on the agency’s existing representation of college basketball coaches, along with internal leadership from Scott Ga...