What happens when you can’t find a place to watch women’s sports? You build one. Jenny Nguyen is the founder of The Sports Bra, a first-of-its-kind sports bar in Portland, Oregon, that only plays women’s sports.
In this episode of The Way Up, Guy Raz sits down with Jenny to talk about turning frustration into a business, building community, and why leading with purpose can change everything.
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0:00 Meet Jenny Nguyen, founder of The Sports Bra
3:03 How Jenny turned a market gap into a business plan
6:57 Finding investors as a new business owner
8:46 Crowdfunding campaign and early reactions
9:57 The Sports Bra’s grand opening
10:48 Upgrading to Square to streamline operations
12:09 Inside The Sports Bra experience
14:23 Investors and franchising 101
17:40 Staying competitive with the right business tools
20:30 The Sports Bra’s franchising vision
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