New York Comic Con opens today at the Javits Center, and the crowds are already showing up. ⚡️ Twenty years in, Friday, Saturday, four-day and VIP passes are already sold out, bringing thousands of fans into Midtown for one of the city’s biggest pop culture weekends. With OOH signage positioned right outside the Javits Center, brands have a front-row seat to the action, reaching fans as they arrive, line up and move through the neighborhood. Big events bring big audiences. OOH puts brands right in the middle of them. lego playapex #NYCC #NewYorkComicCon #OOH #OutOfHome #NYC