Pricing isn’t just about the product. It’s about knowing who you’re building it for. Andrew Cordle asks Kristin Cavallari why she chose Uncommon James’ specific price point instead of positioning the jewelry as either luxury or budget. Her answer comes back to one core principle: accessibility. She wanted fashion to feel attainable while finding the sweet spot that made sense for her customer. #KristinCavallari #AndrewCordle #UncommonJames #PricingStrategy #Branding #Entrepreneurship #BusinessOwner #Shorts **DISCLAIMER:** The information in this video is provided for educational and informational purposes only and should not be considered tax, legal, investment, accounting, or financial advice. Andrew Cordle is sharing general concepts and personal perspectives as an entrepreneur and is not acting as your CPA, tax attorney, financial advisor, or other licensed professional. Tax laws and individual circumstances vary, and strategies discussed may not be appropriate or available for...