Sometimes, the smartest advertising doesn’t need a bigger billboard — just the right message in the right place. 👀 Amazon has taken a clever approach to outdoor advertising by placing two billboards side by side. One asks, “Purane washing machine ki hogayi dhulai?” while the other promotes the Great Indian Festival with deals on upgrades. The placement connects the two messages, turning an everyday question about an old appliance into a timely reminder to shop for a new one. A simple example of how context and placement can make outdoor advertising more memorable. #Amazon #AmazonIndia #GreatIndianFestival #OutdoorAdvertising #OOHAdvertising CreativeMarketing BrandStrategy Advertising