On this month's episode of Beyond the Highlight, we chat with shanabetalking. She landed a moderator seat at WNBA All-Star Weekend by asking one question and listening for the gap. Shana turned that week into 60+ new connections and 38 follow-up calls. Shana is a founder, speaker, and career coach who helps athletes build careers as powerful as their game. In this episode she breaks down how she found out about Chicago Sports Tech Week six weeks out, why moderators are the last thing an event books, and how she used that to time her ask. We get into treating relationship building like a strategy, the calendar reminders and notes that make her follow-up work, and why she says authenticity is preparation. What we get into: - How she used what she already knew about booking talent to find the gap she could fill - Running relationship building and follow-up as an intentional system - Saying yes to the gigs that built her reps and expanded her toolkit - Why the ask is fair game once you’v...