What does it really mean to lead with authenticity? In this powerful Leading Up episode, Genefa Murphy, Udemy’s Chief Marketing Officer, shares her bold, funny, and refreshingly honest take on leadership—spanning self-awareness, resilience, and showing up with integrity. From setting boundaries to owning boring projects to navigating conflict with honesty, Genefa offers a masterclass in how leaders can empower others while staying true to themselves. Timestamps 00:00 – Meet Genefa Murphy, CMO at Udemy 01:00 – Her 3 rules of leadership: cheerleader, expert, umbrella 03:00 – From researcher to product manager to CMO 05:00 – Writing your own future press release 07:00 – Creating your own category as a leader 09:00 – Work-life integration and setting real boundaries 11:00 – The myth of “balance” and what integration looks like 13:00 – Turning boring jobs into standout work 16:00 – Why mindset is everything (and contagious) 18:00 – The power of leading without needing credit 20:00 – Empo...