After Marvel borrowed $525 million to start making movies in 2005, it faced a dilemma: Since its most popular characters, Spider-Man and the X-Men, had been licensed to other studios, who should its first film be about? To decide, it convened a focus group of kids and asked which toy they would be most excited to play with. 📷: Reuters (4), Zuma Press (2), Getty (3), AP (3), Shutterstock, Everett Collection #marvelstudios #mcu #marvel #ironman #kevinfeige #tonystark #superheroes #withgreatpower