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Shohei Ohtani is rewriting the economics of baseball. The Japanese two-way superstar is projected to earn $125 million in endorsement income alone for 2026, the highest single-year total ever for an athlete.⁠ ⁠ His business profile has reached another level, with nearly 20 global brand partners and a memorabilia market supercharged by back-to-back World Series titles.⁠ ⁠ Despite earning just $2 million in salary this season due to his deferred $700 million Dodgers deal, he still leads MLB in total income for the third time in four years.⁠ ⁠ (via @Sportico) #MLB #highestpaid #players #salary #endorsements
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