The Florida Blue Florida Classic Kickoff Luncheon presented by Florida Blue and Wells Fargo is the ultimate start to the Florida Classic Weekend. Held at the Hyatt Grand Cypress, the event annually sells out well in advance of the weekend. It's chance for the one-up banter that makes the rivalry. Only at this event will you see coaches, athletic directors and even university presidents get into the back-and-forth. #hbcu #hbcufootball #ncaa #ncaafootball #collegefootball #bcu #bcuband #bethunecookman #famu #famu1887 #swac #swacfootball