#Rodarte’s Spring ‘24 collection blooms in the city during
#NYFW as photographer ToddCcole and close friends
#LanaCondor,
#HelenaHoward,
#KiernanShipka,
#LucyHale, and
#RowanBlanchard exchange the runway for iconic NYC landmarks. Images were taken in uncontrollable weather — NYC’s been raining all week — but that was all part of the risk in staging a historic, live fashion moment outdoors. Building upon the momentum of the collection’s celebrated September 8 launch, this experience reimagined how the community interacts with fashion.