Bodegas are one of New York City's oldest and largest neighborhood institutions, with more than 10,000 spread across the city's five boroughs. But this century-old industry is fighting to stay alive under rising rents, cutthroat competition, and Zohran Mamdani's city-run grocery initiative. Behind the scenes, mom-and-pop businesses are hustling to stay in the game, whether it's a fourth-generation bakery supplying New York corner stores or a family-run bodega cooking up the next hit sandwich. In a city run and built by immigrants, bodegas aren’t just another sandwich shop on the block; they're a community staple. They're in it for the long run. Read "I spent my life savings on a NYC deli that was infested with rodents. Now, I bring in up to $4,000 a day thanks to 1 viral sandwich": bit.ly/4tkCpeG 00:00 - Intro  01:24 - La Nicosia Bakery 03:01 - Zoom Zoom Deli  03:40 - How To Be a Bodega Salesperson  04:50 - History of the Bodega 05:55 - Zohran Mamdani's City-Run Grocery Stor...