Barbie became a $1 billion-a-year brand and one of the most iconic toys in history. Now Mattel’s crown jewel is facing challenges. After years of dominance, boosted by the blockbuster “Barbie” movie and a wave of nostalgia, sales are sliding. At the same time, rivals such as Hasbro are pulling ahead in digital gaming, interactive toys and entertainment franchises built for the streaming era. So what happened? And is this a temporary setback or a sign of deeper trouble for Mattel? Here's what Barbie looked like the year you were born: bit.ly/46XkCBm 00:00 - Intro 00:55 - How Barbie Was Invented 02:31 - How Barbie Dolls Are Designed 03:02 - Barbie's Hair Stylist 04:21 - How Barbie Made A Comeback 04:45 - Barbie Collector 06:09 - Why Barbie Sales Are Down 07:00 - Barbie's Future 07:40 - Credits ------------------------------------------------------ #barbiedoll #barbieworld #matteltoys #BigBusiness MORE BIG BUSINESS VIDEOS: Inside Rikers Island’s Jail Kitchen youtu.be...