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Clare V. occupies an underserved niche in the mid-priced accessible luxury market—adjacent to Kate Spade, perhaps, but more design-forward. The handbags are mostly under $400, while still appealing to a customer who might buy Celine or Goyard, but is searching for an everyday, more “casual” alternative.⁠ ⁠ In conversation with Puck’s Sarah Shapiro, founder Clare Vivier explains her commitment to Silverlake before it was cool, and her thoughtful, neighborhood-centric, very personal retail expansion. The inevitable question: Can the brand scale?⁠ ⁠ Read the full dispatch, at the link in bio.⁠ ⁠ Photo: Jason Frank Rothenberg/Courtesy of Clare V.⁠ ⁠ #ClareVivier #ClareV #Retail
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