“Westfield’s Valley Fair Mall, in Santa Clara, offers a fascinating case study in what it takes for a shopping mall to thrive these days,” Puck’s retail expert, Sarah Shapiro, writes.⁠ ⁠ “Westfield, which was absorbed into the multinational commercial real estate firm Unibail-Rodamco in 2018, has started to double down on its U.S. outposts—reversing plans for a near-total retreat from the States, and instead shedding underperforming properties while shoring up others.” ⁠ ⁠ “Valley Fair is a perfect example of their investment thesis, and boasts all the ingredients necessary for a mall renaissance: high traffic, strong leases, and many thriving stores that benefit from adjacent food and beverage tenants…”⁠ ⁠ Read Sarah’s full dispatch on the psychology behind a successful shopping mall, at the link in bio.⁠ ⁠ Photo: Paramount/Courtesy of Everett Collection⁠ ⁠ #Malls #Retail #Shopping ⁠ ⁠ 👉 Hitting our paywall? Type in promo code SOCIAL at checkout for 20 percent off your Puck subscript...