Prepare to create your beloved brand identity and experience with customers in mind, thanks to Gayitri Budhraja, VP of Brand at e.l.f. Beauty. #Salesforce #SimplyPut Watch more episodes of Simply Put on Salesforce+: salesforce.com/plus Simply Put: Discover how these companies used Salesforce technology to revolutionize their business and customer needs. 0:00 - Simply Put, VP of Brand at e.l.f. Beauty 1:00 - The importance of brand identity and experience 2:20 - Three tips on how to innovate around consumers 2:39 - Tip #1: Actively break the mold 3:16 - Tip #2: Activate your community 3:54 - Tip #3: Extend your platform with partners Subscribe to Salesforce: bit.ly/SalesforceSubscribe​ Learn more about Salesforce: Website: salesforce.com​ Facebook: facebook.com/salesforce​ Twitter: twitter.com/salesforce​ Instagram: instagram.com/salesforce​ LinkedIn: linkedin.com/company/sale...​ About Salesforce: S...