Kick off the series with Ekta Chopra, Chief Digital Officer, and her tips for making the switch to a digital-first business. #Salesforce #SimplyPut Watch more episodes of Simply Put on Salesforce+: salesforce.com/plus Simply Put: Discover how these companies used Salesforce technology to revolutionize their business and customer needs. 0:00 - Simply Put, Chief Digital Officer 0:48 - What is Simply Put? 1:42 - The digital transformation of e.l.f. Cosmetics 2:42 - How e.l.f. Cosmetics uses Salesforce 3:43 - Three tips for digital success 3:59 - Tip #1: Unify data to drive business forward 4:13 - Tip #2: Invest in a future-proof ecommerce platform 4:32 - Tip #3: Keep customers at the center Subscribe to Salesforce: bit.ly/SalesforceSubscribe​ Learn more about Salesforce: Website: salesforce.com​ Facebook: facebook.com/salesforce​ Twitter: twitter.com/salesforce​ Instagram: instagram.com/salesforce​ LinkedIn: https:...