Graduate Spotlight 🎓: Justin JohnsonÂ
Justin is from Philadelphia, PA, currently pursuing a master's in advertising and brand responsibility. A former UO offensive lineman, he completed his bachelor's in public relations with a minor in sports business in 2022.Â
Justin has found community by obtaining leadership roles through different organizations on campus and developed a passion for advertising along the way. He is a strategy director and student-athlete insights and playbook liaison for Oregon Accelerator. “My role includes designing and implementing brand strategy and storytelling in a collaborative team, providing relatable insights from a former student-athlete perspective to help drive research, and developing future student partner personas and workflow optimization guidelines,” Justin said. In addition, he is a member of Allen Hall Advertising, where he is an account manager and strategist.
“What made my experience at the University of Oregon special was my ability to ha...