College football coaches using AI isn’t new. But Texas isn’t turning to traditional chatbots. Texas athletic director Chris Del Conte says a new initiative called Bevo Lab will change college athletics. Sponsored by Dell Technologies Inc., Google and SHI International, it's a living, breathing classroom for undergraduate students to shape the future of AI in sports. Find the full story at the link in bio. Staff photos by @ricardo_b.brazziell and @aaron_martinez_photography.